Samsung BlueHouse is an exclusive, by invitation only club which
offers members a unique opportunity to see and experience the latest in
technology and innovation. As well as previewing new and limited edition
Samsung products, members are also provided with 24/7 VIP service and customer
care.
During November, a series of Samsung BlueHouse pop-up events
took place at Little House Mayfair. The result of premium partnerships
with a number of luxury brands, these bespoke and original events gave
BlueHouse members the chance to enjoy a fully immersive Samsung experience with
specially tailored content and ultimate viewing. Events included expert
talks from such leading figures as Royal photographer Hugo Burnand and make-up
artist to the stars Emma Lovell. And of course guests were able to get hands-on
with some of Samsung's latest products, from the spectacular Samsung OLED TV to
the super smart Samsung Gear watch.
On 27 November, "Twitter Insider" provided a
fascinating insight into the world of social media, opportunities and challenges
arising when building a social presence online and the power of the hashtag.
Twitter's Oli Newton shared his top tips and anecdotes with an
attention-grabbing presentation on the 65" UHD Samsung screen. Oli
then engaged in an interesting discussion, with questions from
guests, led by WIRED contributing editor Daniel Nye Griffiths. Following the
insightful presentation and Q&A, guests were once again able to
savour a glass of wine, meet the experts and learn more about Samsung's cutting
edge technologies.
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